I Built My Confidence When I was Broke, Dumped and Lonely..
In this session I’m going to show you how to do it too.
No one is born confident. Confidence is the result of what you think, say and do every day. And the confidence you have right now is the result of what you have thought, said and done every day up to now.
Change that going forward and – without anything in your external world needing to ‘go right’ – you will change how confident you feel – forever.
Are you ready to make a change?
Did You Know Confidence Is Something You Can Just Create?
I didn’t. I kept waiting to be worthy of it. Or for external stuff to make it happen.
But achievements, money, relationships, recognition – none of it changed how confident I felt for very long.
Then I discovered how to create confidence at the moment when it should have been the most out of reach for me – when I was broke, dumped and lonely.
And that was HUGE. Because how could I – how dare I – feel good about myself and my life when someone didn’t want me, when I was in a financial hole, when I felt so far from the life I thought I should have.
I look back at that version of me and my god I love her. That pain, shame and fear that she felt – and yet she still discovered how to create confidence out of all that shit.
Dared to.
The Truth That I Discovered At That Very Difficult Time Was…
… that confidence has nothing to do with anything (or anyone) external and everything to do with your mindset.
It has everything to do with how you think, how you speak to yourself and who you think you are.
It feels important for me to say at this point that I never used to feel like a ‘naturally’ confident person. I was painfully shy all my life until about 35 really, had a brutal inner critic and kind of hated myself for a long time.
I felt a lot of shame – just for existing – and I was so scared of others’ judgement, of failure and making mistakes. I derived all my self-worth from overachieving and didn’t realise that I could feel good without having earned it first.
But maybe the biggest realisation was how within reach the things I wanted became when I focused first on feeling good instead of first on anything external like changing my body or my circumstances.
What I wish I’d realised sooner is how all the stuff you want just flows so much more naturally when you have that blooming inner world – when you’ve made The Confidence Shift.
In the session I’ll show you how I went from self-doubt, shame and fear to confidence and self-belief.
You’ll learn:
1. What will silence the inner critic that is destroying the self-trust you need for confidence.
2. How to see yourself as A Confident Person (and actually believe it).
3. The nervous system practices that stop you sabotaging positive change and action.
4. Precise steps you can take to start behaving like a bold, audacious person with unshakeable self-belief.
5. The tools that actually work to defeat negativity, catastrophising and self-doubt.
6. The big shift that means you stop making life harder for yourself and started enjoying it more.

If you’re even half-considering coaching, talk to Alex.
Fran
“Alex is life-changing. She helped me work through a lot: confidence, age, identity at work, and letting go of the idea that I need to be someone else to succeed. She’s taught me self-compassion without losing momentum…I’ve worked with coaches before (some great ones) but Alex is something else. Sharp, intuitive, completely tuned in.”

I'm excited about moving forward with a new perspective on life..
Josh
“I came into Alex’s coaching sessions knowing I needed some help getting my head around ‘life’ but not really knowing where to start. Alex made it very easy to talk freely and in doing so reveal what intuitively felt like the right areas to address together. If I needed to simply understand the context of something, we would focus on that. Or, if it became clear that some practical tips would be helpful, Alex would map up some brilliant tools and techniques. The sessions were structured and productive but also left space to explore interesting things that inevitably pop up. I feel like I have learned a huge amount about myself with Alex’s insightful guidance and I’m excited about moving forward with a new perspective on life.”

I've started to look at my feelings in a completely new light..
Immy
“You are immediately put at ease by Alex’s calm, understanding, non judgmental approach. Somehow, everything Alex said was exactly what I needed to pick out parts of myself I didn’t even know existed. After spending so long ‘working on yourself’ it is easy to feel like you’re ‘all better’ as soon as things stop hurting so much. Alex’s coaching gives you a deeper insight into what actually might be going on inside your head without pressure of any kind.
Sometimes the answer is not so simple and it takes someone a lot more knowledgeable than yourself to properly understand what’s going on. This is where Alex comes in. Not only do I feel like I know myself better but I also have started to look at my feelings in a completely new light. I’m no longer scared of them but ready to give them space to serve their purpose and use them to identify and work on the parts of myself which need to be looked into further.
Thank you Alex. I couldn’t have asked for a better coach.”
What We’re Working With
- MINDSET. Your thoughts and beliefs shape your reality. Once you swap negativity and self-criticism for something more supportive and powerful you will experience life very differently.
- NERVOUS SYSTEM. If you’re someone who is great at starting things but gives up half way through – or at the moment when you need to step up – this session will give you solutions.
- IDENTITY. You’ll always behave in accordance with who you believe yourself to be. Change that and you’ll show up very differently.
- AUTHENTICITY. Without authenticity there is a gap in all of us that gets filled by self-doubt and imposter syndrome. Find out who you are and suddenly you’re free from those things.
- If this resonates, it’s likely that you don’t need more information – you need a mindset that stays steady when pressure rises.